5 Courageous Interventions for actually Integrating Sustainability and Business Strategy
Integrating sustainability into an organisation’s business strategy is a mantra increasingly seen in introductions to Sustainability Reports - while little of the core business seems to have changed.
Authentically integrating sustainability into corporate strategy necessitates inviting sustainability to define what we’re in the business of - not to nudge how we go about business-as-usual. It also requires actively pursuing Corporate Systemic Leadership.
We can attempt achieving this radical upgrade internally through carrying out 5 interventions, gradually generating buy-in with CEOs and Boards.